Plan – Digital Experience Design


UX Strategy is all about making technology invisible for users and makes them interact better with a system. We bridge the gap between creative design and process-driven IT solutions with our research phase skills. Custom solutions with engaging experience, build conversation and help people to build relationship to make a human life simple.

Delightful Web Solutions

Building delightful solutions is a customer-centric approach to design. Product with loaded features is not a great product. Minimalist development approach is ‘build only what you need’, but that feature has to work well. This approach helps to avoid unnecessary features so the 50% of development time is saved. The software starts to become really useful when each feature complements other features in the program. Every micro interaction adds up to how users feel about a particular product, brand or service.

User experience (UX) design

UX is opposite of advertising. UX is all about making things that people need. Investing in UX has high ROI and it requires a ton of patience and collaboration. User experience is always present. It’s not something you can skip now and do later. At any development stage, relying on business perspective or business needs alone is dangerous. Eliminating UX activities may not result in a higher overall speed and can easily lead to unfortunate results.

We begin each project with user research and careful evaluation based on factors like; Branding, Usability, Functionality, Content, Accessibility compliance and Business metrics.

It’s really hard to design products by focus groups alone as often people don’t know what they want until you show it to them. Building responsive websites with mobile first UX is both strategy and way of coding as well.


poorly-designed-ux

68%

of users leave a website because of poorly designed UX

bad-ux

44%

of online shoppers will tell friends about a bad experience online

past-ux-experience

62%

of customers base future purchases on past experience


User Experience design helps You with your goals and expectations

  • Bring your products to market quickly, cost-effectively with branding your business online & offline.
  • Differentiate your products or services with unique features.
  • Receive support from experts to enable successful adaptation to ever-changing markets.
  • Well-designed experiences move you closer to your goals maintaining control over your web presence.

UX Process

  • Lean, flexible and actionable UX process with practical approach to the unique business requirement always show a big impact on post-launch measure and plan optimization. We believe in simplified real-life process than theoretical approach of classic UCD.
  • User Experience (UX) Design Process